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The Power of Links!

Posted by Craig Carrel on Mon, Sep 13, 2010
  
  
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Team 1 Plastics has been only blogging since April but we are beginning to see the power of links with other blogs. Our first connection was made with IDES – a search engine and informational resources for plastic materials. This is an excellent website and we use it on a regular basis for information on plastics. In fact, they offer free access to over 85,000 technical datasheets from almost 800 resin manufacturers.

They connected with us after one of our first blog posts and added our blog to their IDES blog directory. Since they added us to their blog directory they have begun #5 as a source of traffic to our website accounting for almost 6% of our traffic. These guests also stay longer with their average time on our site over 140% of the normal.

Because of this connection we have extended the reach of our blog and website to an audience that has an interest in plastics. Now the challenge is for us to provide valuable content and information so that we become a valuable resource within the plastic industry.

Please feel free to share your experiences with linking to other blogs.

Photo Credit: FreeRangeLife

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Comments

We have had a similar experience to yourself. A blog entitled rheothing.blogspot.com has a link to our plastics blog and this link accounts for 4.8% of our traffic. It is the 5th largest source of traffic as well. 
 
Their blog and our blog both display links to other plastic blogs at the top of the page as a service to our readers. Blogs are relatively new to the plastics community and we feel that by working with other pioneers in this area we can bring the value of high quality technical discussion to a wider audience. 
 
As your blog benefits from others linking to it, you may want to consider providing links to other plastic blogs at the top of the page. 
 
One further thought that I have on blogs is how to move from a source of information to our readers to a conversation with our readers. We have a comments section, but this section is rarely used. Our aim is to get readers to post their thoughts and ideas about our posts; hopefully this is something that we can achieve in 2011. We see that you are experiencing a similar situation, we would be interested to hear if you think that this is an issue or not. 
 
We also read your comments about regularly blogging. It is something that we all struggle with; both finding the time and the content. Good luck with your blog.
Posted @ Wednesday, February 16, 2011 8:50 AM by HighLine Polycarbonate LLC
Thank you for your feedback. Especially to create blog links at the top of our blog. I will investigate and try and get them on our blog soon.  
 
I agree that it would be nice to have conversations with our blog readers/cusomers but most people are infomation gathering and only a few participate. Also we see the value of a blog is to provide detailed information on what is a technical product. We want to use it as a way to provide valuable information to our readers/customers and when they need our products/services we are at the top of their lists.
Posted @ Friday, February 18, 2011 10:18 AM by Craig Carrel
Very good post, i was really searching for this topic as i wanted this topic to understand completely and it is also very rare in internet that is why it was very difficult to understand. 
Thank you for sharing this information. 
Regard 
Gold Silver Tips
Posted @ Tuesday, October 04, 2011 7:19 AM by Gold Silver Tips
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